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  Why People Fail - A Series of No B.S. Articles by Dan Kennedy

"The Wrong People In Charge"

In a “shocker” earlier this year, the Dallas Cowboys lost a game to the improving but still seriously inferior Washington Redskins. Close study revealed that an amazing one-third of all offensive plays attempted giving the ball to “T.O.”, at the expense of abandoning a solid running game with a tandem of good running backs as well as the balanced offense schemes that had previously served so well. What happened here? The coaches gave in to T.O.’s petulant complaining about not getting the ball, particularly the prior week when he was involved only six times – and they won. These coaches let the wrong guy take take charge. In another “shocker”, the week I wrote this, our elected representatives basically handed over $700-billion or so of our money to “fix Wall Street” to the guys and cohorts of the guys who made the mess and let it expand to dire crisis – with their cronies absconding with hundreds of millions of dollars, including one who, from two weeks’ work as bank CEO, left with $20-million. Putting Paulson & Friends in charge is putting the wrong people in charge, the fox to guard the henhouse, the pickpocket to hold you wallet.

These incidents made me think about the oh-so-ordinary mistake of putting the wrong people in charge of the wrong things. This includes what we put others in our businesses in charge of, and even what we put ourselves in charge of.

We err with others any number of ways. There’s the infamous ‘Peter Principle’, named for management guru Dr. Laurence Peter, who recognized the negative phenomenon of so many people being promoted past their level of competence. As example, the top salesman made sales manager, so you lose your best sales pro and get a poor manager; a two-fer. Or foolish multi-tasking, like asking a good bookkeeper with a barracuda’s personality to also take incoming phone calls from new customers. The list is long. It’s one of a myriad of topics in my new book, No B.S. Guide to Ruthless Management of People And Profits, which I un-humbly recommend. Available at all online booksellers and bookstores.

We err worse with ourselves. I constantly see people claiming to want major money but only majoring in minor matters. Playing ‘Trivial Pursuit’ instead of ‘Monopoly.’ Letting their intellect, time, energy and personal motivation be drained away by the mundane, by tasks and chores they have no interest or competence in, while neglecting those things central and critical to actually making money. But maybe worst, giving up all their time to tasks and technology, so they have no time to think. If I can find out how much time you devote daily to reading relevant newsletters and books, to listening to relevant CD’s, to reviewing competitive intelligence, to studying your own statistics, and to thinking, deeply thinking about how you can be of greater interest, attraction and service to your clientele, I can tell you the direction your income is going without seeing bank balances or tax returns. If I can find out how much time you invest per month getting away from your business, associating with, networking with, opportunity-searching with other like-minded, success-oriented businesspeople in your industry and from a broad spectrum of others, and working with experience-based expert coaches, consultants, teachers and advisors, I can predict your future without a crystal ball. If you have no time for such chief responsibilities, you’ve put yourself in charge of the wrong priorities.

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The WHY PEOPLE FAIL articles are provided by Dan S. Kennedy, serial entrepreneur, from-scratch multi-millionaire, speaker, consultant, coach, author of 13 books including the No B.S. series (www.NoBSBooks.com), and editor of The No B.S. Marketing Letter. WE HAVE ARRANGED A SPECIAL FREE GIFT FROM DAN FOR YOU including a 2-Month Free Membership in Glazer-Kennedy Insider’s Circle, newsletters, audio CD’s and more: for information and to register, visit: http://NoBSFreeGift.com/RamonVela 

Articles © 2008/Glazer-Kennedy Insider’s Circle LLC. All rights reserved.

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